Tuesday, 5 February 2013

The Apple iPhone 5: Laws Of Attraction



It is the Smartphone. Apple spent plenty of time and money acquiring the name, and for good reason. It’s the most well-known and, often, the most desired phone. There’s a reason it’s the “iPhone 5 review”, not “Apple iPhone 5 review”. When people who aren't up to date on mobile technologies ask, I almost always suggest purchasing the iPhone. And in its sixth iteration, the iPhone 5 remains the smartphone of choice.

It’s no longer the best smartphone in the world, but not getting one would be a big mistake. Because even though the hardware is extremely competitive with today’s top Android phones, the entire package makes this the best phone you can buy.

Specifications

Key Features: 

4in, 640 x 1136 pixel screen; New A6 processor; 8MP camera with 1080p video and panorama mode; New iOS6 Maps app.

Operating System- iOS 6 (6.0.2 update launched)


The iPhone 5 comes with iOS 6 as standard. But, at this point it’s difficult to see where the unique differences are between it running on an iPhone 4S and iPhone 5 viz. Flyover, turn-by-turn navigation, Passbook, Photo Stream sharing, FaceTime over cellular, VIP Mailboxes, Facebook integration, Do Not Disturb, improved Siri, pre-determined text replies to phone calls, the list goes on. Conceivably, this could deter iPhone 4S owners from upgrading, though if app developers take advantage of the upgraded processor and screen and launch more iPhone 5-specific content, their arms could be twisted. Not that the pre-sales figures suggest Apple has much to worry about...

iPhone 5: Maps

The biggest drawback I found is the new Maps app. Apple has replaced Google Maps with a new maps app of its own. This app has one huge advantage over the iPhone version of Google Maps — it now offers free, voice-prompted, turn-by-turn navigation. Google had made this available on its Android phones, but not the iPhone. Apple’s navigation worked very well, with clear directions displayed as large green highway signs.

But the app is in other ways a step backward from the familiar Google app. For instance, while Apple’s maps feature a 3-D “Flyover” view of some central cities, they lack Google’s very useful ground-level photographic street views. And they also lack public-transit routing. Apple will instead link you to third-party transit apps. Also, while I found Apple’s maps accurate, they tend to default to a more zoomed-in view than Google’s, making them look emptier until you zoom out.

Compare screen shots of Google’s maps app and Apple’s own maps app.


iPhone 5 White House map (Apple Maps)
iPhone 4S White House map (Google Maps)



                                  
                         
 

iPhone 5 storage


Decided to get a brand new iPhone 5 but not sure which storage capacity to get? 16GB, 32GB, and 64GB all have their pros and cons, so it's important to weigh all the options carefully and get the very best price/performance ratio for you.


The current US prices for iPhone 5, with full carrier subsidies are:
·         16GB: $199 or $12.44 a GB
·         32GB: $299 or $9.34 a GB
·         64GB: $399 or $6.23 a GB

Bigger Screen

On increasing the iPhone’s screen size, Apple took a different approach than competitors. It kept the same side-to-side width, yet added height to grow the screen from its previous 3.5-inch size. For those who prefer the gargantuan screens on some other phones, like the 4.8-inch display on Samsung’s Galaxy S III, the iPhone 5’s screen likely won’t suffice. These competing big screens are typically both taller and wider.

























However, I found the new iPhone screen much easier to hold and manipulate than its larger rivals and preferred it. In my view, Apple’s approach makes the phone far more comfortable to use, especially one-handed. It’s easier to carry in a pocket or purse and more natural-looking when held up to your face for a call.And the moment you turn it on, you notice that the new, larger, screen can display more content—six rows of icons instead of five and more contacts, emails and calendar entries without scrolling.

Despite the larger size, Apple managed to retain the same number of pixels per inch on the iPhone 5 as on earlier models, so the new model keeps the “Retina display” effect, which allows for sharp details. The screen continues to look great.There’s a temporary downside: Many apps will fail to fill the whole of the larger screen until they are revised. But they still work as intended.


Hardware

While aesthetic and physical changes are blatant, the most significant upgrade to the iPhone 5 is internal. The new A6 processor is much faster than the iPhone 4S before it, a 1.3GHz dual-core chip with twice the speed. It even provides better overall performance — between everyday use and graphic-heavy apps — than the iPad 3, largely considered one of the most powerful tablets on the market. It accomplishes this thanks to an all-new architecture designed by Apple based on the ARM Cortex A9, but different enough to increase performance beyond similar chips.


In effect, the iPhone 5 is as good for gaming and twice as fast as the iPad 3, and far more power efficient to boot. As you’ll read below, the performance boost with the A6 processor is so critical that it is the best reason for iPhone owners to upgrade to the iPhone 5. It’s the fastest smartphone in the world. The improved processor, doubled RAM (1GB), and more efficient software make this significant improvement. It’s remarkable.

The iPhone 5 is one of the most impressive pieces of hardware ever built. It looks great, feels excellent, and is blazingly fast. There are some problems, such as easy aesthetic damage and that the taller screen is more difficult to use one-handed, but by and large the iPhone 5 is one of the best built smartphones you can buy today.

Camera Quality

The iPhone has always had excellent camera quality and the same holds true with the iPhone 5. It still shoots 8MP stills like on the iPhone 4S, though quality has improved, albeit slightly. Photos are sharper, and pixel for pixel pictures come out clearer and they are more pleasant to look at. Colors are more accurate, and even HDR photography has improved.

However, the improvements seem almost comparable to the already excellent iPhone 4S camera. Photos are indeed clearer, sharper, and provide better color, but the level of growth has stagnated compared to previous iPhone models. That’s not to say it isn’t a good camera, quite the opposite. I believe that Apple may have run into a technological barrier with the camera sensor, but there is no evidence to support that theory.


































Some users — not all — have found purple flaring when shooting bright light sources due to the sapphire crystal glass cover. I haven’t experienced it, nor have I seen it in person with any iPhone 5′s other people own, but many have complained about the issue. Apple has not claimed that it is a problem and offers no fix for it.

Benchmarks & Performance


The iPhone 5 broke every benchmark record against both competing smartphones and tablets. If that’s not impressive enough, it did so at some pretty spectacular margins. That’s why, as mentioned above, the latest A6 processor is the best reason to buy the iPhone 5 over the 4S. Take a look at the benchmarks below.

 In Browsermark (please note that this is based on Browsermark 1.0, which as of    this writing is no longer available; we’ll begin including Browsermark 2.0 numbers  in the near future), the iPhone 5 kills. It nearly topples 200,000 points, and is 40,000 points better than the ASUS Transformer Pad Infinity TF700T; a 10″ tablet that we wrote is the best Android tablet on the market. This sort of web-browsing performance is unprecedented. It’s easy to tell the difference Safari.

























Again, the iPhone 5 dominates with the fastest performance we’ve seen to date. The iPhone 5 completes the Sunspider Javascript test in under a minute, and is the first device I've tested that can muster that sort of speed.

























When it comes to graphics performance, the iPhone 5 does an exceptional job. Android devices like the LG Optimus G are catching up to the iPhone 5 already, but by and large the iPhone 5 is the dominant smartphone when it comes to performance. However, considering the growth of Android hardware, I expect the iPhone to be overtaken in graphical performance sometime in 2013, perhaps by summer, if not early spring. We’re still testing competing devices, but for the moment the iPhone 5 is the best smartphone for gaming performance and web browsing. The 4th generation iPad is slightly faster, but it does utilize more GPU cores. No phone or tablet, with the exception of the iPad 4, is faster than the iPhone 5.

Battery

I’m equally impressed by the battery life and disappointed that Apple hasn’t increased the capacity of the iPhone’s battery. The measly 1432mAh capacity battery, compared to the 2000+ mAh batteries of competitors, has excellent battery life but it doesn’t improve significantly over the iPhone 4S. Using multiple apps simultaneously, especially GPS-based apps, will drain the battery within a few short hours. Battery life drops 10% every 15-20 minutes (depending on your data connection) when using Apple Maps for navigation, streaming music, and having push email enabled. Competing Android devices today will drop 10% every 20-30 minutes, even with larger displays.

The battery is practically identical to the iPhone 4S’s 1423mAh capacity battery, which considering the size increase of the iPhone 5 is unexpected. However, the iPhone 5 is extremely efficiency on LTE, Wi-Fi, during calls, and during general use. It is often on-par with competing Android devices under regular use, though it cannot last as long on standby than competing Android models. When straining the iPhone 5, it will also buckle much faster than most Android phones because of the lower-capacity battery.

The iPhone 5 does last a full day, but strenuous apps like the GPS will drain the battery too quickly. Even the Reminders app, which Apple boasted could remind users of something when they reached a destination, will leave the iPhone powerless after just a few hours. As more apps and inherent phone functions require more battery power, the iPhone 5 has a smarter, more efficient battery better, but not a better one.


The bottom line

The iPhone 5 may not be the work of art that the iPhone 4/4S was, but it is certainly one of the best smartphones in existence. The iPhone 5 is a diagonal step forward, improving the overall quality of the phone but not at the same pace as the competition. While Apple has consistently remained ahead, this year was the first time we saw a smartphone better than the iPhone 4S, and in terms of hardware and design the iPhone 5 isn’t necessarily the best smartphone in the world.

But if there’s anything that the iPhone is known for, it’s as a multi-function device, a jack-of-all-trades smartphone that does everything users need and more. Competitors like the Samsung Galaxy Note 2 and Motorola Droid Razr HD Maxx offer similar designs — the former as a combination tablet-smartphone, the latter as a long-lasting phone for 2-3 days of use — the iPhone 5 is nearly perfect for multimedia. The new widescreen display and excellent screen are great for watching movies. The thin and light frames, as well as the vastly improved processor are excellent for playing games. And when it comes to apps, there is no competition to the iPhone.

The iPhone 5 does leave a lot to be desired, and in many ways does not improve much over last year’s iPhone 4S. Yet the iPhone 5 is brutishly powerful and still very refined. It’s far more elegant than the massive, overly-masculine Android smartphone that come out with kevlar and are bigger and always brick-shaped. Even with its flaws the iPhone 5 is the most desirable smartphone in the world, one I can’t recommend enough. It’s a great device. You won’t be disappointed.

Rating: 4/5







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